Find out if ChatGPT recommends your product — or your competitor
Stop flying blind. See which answers name a competitor instead of you — and what the assistants tell people about your company, including the parts they get wrong.
- HubSpot: Best for integrated marketing and sales.
- Pipedrive: Excellent for visual pipeline management.
- Monday.com: Great for high-customization teams.
Your brand was not mentioned in this response.
One answer. The free check reads 9 of them and counts the ones that name you.
“This isn't an SEO audit. This is how you win in the age of LLM-first discovery.”
The check, exactly as you will see it
This is the screen inside your account, not a picture of it: the same steps, in the same order, drawn by the same component. What is running is a full audit — the one included in a subscription and sold on its own.
- Queuing the checkComplete
- Fetching your siteComplete
- Analyzing your pagesComplete
- Asking the AI assistantsComplete
- Checking Wikipedia, Wikidata and directoriesComplete
- Comparing with competitorsComplete
- Writing your fixesComplete
- Building the report and the verdictComplete
report ready — 20 answers, 10 pages, 3 mentions
Report ready
20 answers read, 10 pages checked. The brand was named in 3 answers out of 20.
The demo is sped up. A real check takes a few minutes: every answer is asked of a live model, and every page is fetched one at a time.
What comes back from a full audit
Six blocks of a real report, filled in for a made-up CRM at acme.com. This is what a full audit looks like — the one included in a subscription and sold on its own. It is the layout and the level of detail you get: none of it is a preview of something planned.
Which answers named you, and who was named instead
| Buyer question | ChatGPT | Claude | Gemini | Perplexity |
|---|---|---|---|---|
| “What's the best CRM for a small business looking to scale?” | Competitor HubSpot, Pipedrive | Competitor HubSpot | Competitor Monday.com | Competitor Pipedrive |
| “CRM with a free tier for a team of five” | Competitor HubSpot | You | Competitor Zoho | Competitor HubSpot |
| “Cheapest CRM that syncs with Shopify” | Competitor Pipedrive | Nobody | You | Competitor Pipedrive |
| “CRM alternatives to Salesforce for a startup” | Competitor Monday.com | Competitor Pipedrive | You | Competitor Monday.com |
| “Which CRM has the best pipeline view” | Competitor Pipedrive | Competitor Monday.com | Competitor Pipedrive | Nobody |
The denominator stays on the page: 5 buyer questions × 4 models = 20 answers, and 3 of them named the brand. Counted in answers you can go and reproduce, not as a percentage of a sample nobody shows you.
The answer itself, not our summary of it
For a small team that expects to grow, HubSpot is the usual starting point — the free tier is generous and the upgrade path is clear. If all you need is a pipeline you can actually see, Pipedrive costs less per seat and takes an afternoon to set up…
At five people the free tiers are close, so it comes down to what they cap. Acme CRM counts seats rather than records, which is the limit a small sales team hits last…
Every cell keeps the fragment around the name it found. You do not have to take our word for the count — the wording that produced it is right here.
The domains the models cited while answering
14 of 20 answers showed their sources.
- g2.com9 answers · 64%
- reddit.com7 answers · 50%
- capterra.com5 answers · 36%
- hubspot.comcompetitor4 answers · 29%
- acme.comyours1 answers · 7%
The one recommendation that is not about your own site: these are the pages you have to appear on. Shares are counted from the answers that cited anything at all — the rest answered from memory, and no edit to any page changes those.
Its words next to your own page
The assistant saidyour site says otherwise
Acme CRM was founded in 2015 and is headquartered in Toronto. Plans start at $49 per seat.
Your site says
“We founded Acme in 2019 to give small teams a CRM they can set up in a day.” — /about
Recognised the company: ChatGPT, Claude and Perplexity. Gemini described a different firm with a similar name.
Not on the pages we read: $49 per seat. That makes it neither wrong nor right — it is listed so you can check it.
We call it a contradiction only when your own site names a different value, and the phrase from your page stands beside it word for word. The assistant's full answer is in the report too, so you can read everything it said.
Five requests to your homepage, seconds apart
- GPTBot403 blocked
- OAI-SearchBot403 blocked
- ClaudeBot200 OK
- PerplexityBot200 OK
- tobecited-audit/1.0neutral control200 OK
The control got through and GPTBot did not — the rule is aimed at AI crawlers, not at automation in general.
Identical requests that differ only in the user-agent they carry. robots.txt states your policy; this records what your server and your CDN actually do about it.
The same page, before and after your scripts run
/pricing
Crawler gets
84 words
Browser draws
1,180 words
Missing from the HTML
Plans and pricing340 words
Start free and upgrade when your pipeline outgrows it. Every plan includes two-way email sync and unlimited contacts…
What's included210 words
Custom fields, a shared inbox your whole team can answer from, and reporting you can hand to an investor…
Price drawn by script: $29 per seat / month
Crawlers do not run JavaScript, so the score is counted on the first number. The second one is the evidence: these are your own paragraphs, and the assistant never sees them.
What one check consists of
- 4
- assistants are asked every one of your questions on paid checks: ChatGPT, Claude, Gemini and Perplexity. Live answers, asked at check time, not a stored index of what they said once. If one of them will not answer during your check, the report says so and leaves it out of the denominator.
- 9
- answers in the free check: 3 buyer questions × 3 assistants. Claude is not part of it — it is asked on every paid check. You write the questions: they are the ones your buyers actually type.
- 32
- answers a week on a paid plan: 8 questions across 4 assistants, repeated every week, so one snapshot turns into a line you can act on.
- 10
- pages are read by a full audit — without JavaScript, only what your server returned, which is all a crawler ever gets to read.
- 5
- user-agents knock on your homepage on any check, the free one included: GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and a neutral control that tells a rule against AI crawlers apart from a shield against everything.
- 0
- changes to your site are needed to run a check. No script to embed, no DNS record, no call with anyone.
The free check answers one question: do the assistants name you — and what do they say about you. The site analysis, the list of problems and the ready-made fixes — which line in which file to change — come with the full audit. The report opens as a page, exports to PDF, and can be handed on as a read-only link that needs no account.
What tobecited is not
- It is not a guarantee that ChatGPT will start recommending you. We measure what the models say today, and the full audit shows what to change.
- We do not speak to the models on your behalf and we do not insert your brand into their answers. No tool can, ours included.
- It is not a Google rank tracker. Search positions and AI answers are different surfaces; we report on the second one.
- It is not a content factory. You get the specific files and paragraphs to correct, and you decide what actually gets published.
Questions people ask before the first check
- What is an AI visibility check?
- An AI visibility check is a measurement of how often AI assistants name your brand when a buyer asks them for a recommendation. The check puts your own buyer questions to ChatGPT, Claude, Gemini and Perplexity, reads every answer, and records three facts: whether you were named, which competitors were named instead, and whether your site was cited as a source. The free check puts 3 questions to 3 of them — Claude is not included — which is 9 answers, and it separately asks those same assistants what they know about your company, then compares what they said with the text of your site. It also knocks on your homepage as GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot and records who was let in. On a paid plan 8 questions go to every assistant every week — 32 answers — and the snapshot becomes a line. The result is a rate, not a grade: “named in 2 answers out of 9” is something you can verify by asking the same question yourself.
- How do you know what ChatGPT says about my site?
- We ask ChatGPT, Claude, Gemini and Perplexity the questions your buyers actually type, then read the answers and record whether you were named, who was named instead, and in what tone. Nothing is simulated: these are real answers from the models, asked through their APIs with a length limit, so the wording can differ from what the chat app shows.
- Do I need to install anything on my site?
- No. You enter your URL and the check runs from our side, reading your pages the way a crawler reads them: without JavaScript, only what your server returns. What comes back is a report: files you paste in as they are, and a work order for whoever edits your copy.
- What exactly does the free check give me?
- Minutes, not seconds: you create an account, you write your buyer questions, and we put the first 3 of them live to ChatGPT, Gemini and Perplexity — Claude is asked on paid checks — then ask those same three about your company and compare what they said with your site. The check answers one question: do they name you, and what do they say about you. It does not read your pages, it does not count a readiness score and it does not write fixes — the site analysis, the list of problems, the ready Organization markup and the work order for crawlers and page copy come with the full audit. One free check per account, and it does not expire.
- Why do the results change between checks?
- AI answers are not deterministic: the same question can name different brands on different days. That is why a single check is a snapshot and monitoring is the real signal — you watch the line move over weeks instead of trusting one number.
- Will these fixes help my Google rankings too?
- Often, but that is not what we measure. Pages that AI crawlers can read and facts stated in the visible text help both surfaces. We only report on what the AI assistants say about you.
Claim your spot in the AI answers
Don't let your competitors win the conversation. See where you stand for free; the site analysis and the ready-made fixes come with the full audit.
No credit card required.
Where to go next
- PricingWhat each plan checks, how often, and what it costs.
- Free toolsGenerate Schema markup or check your robots.txt and crawler logs, right in your browser.
- The blogWhat makes AI assistants name a business, and what does not.
- What AI says about your companyAssistants answer a direct question about you, and we check the facts they name against your site.